she who dares

what we did

Working directly with Rachel Lowe, creator of She Who Dares, we were asked to help her in the understanding of what brands are and what they mean to their audience, as well as help to develop the brand look and identity. We developed brand positioning and packaging style guidelines that will aid in the consistent delivery of the brand going forward in print and online. We have also designed and art-worked all the new perfume bottles and packs for retail.